I'll help you create simple yet powerful marketing messages.
First, make sure to subscribe to my weekly email newsletter, Billy's Monday Lightbulb, below.
After 10 years in the marketing space, I've come to learn the loudest voices often have the least to say; all while the low-key badasses master their crafts and achieve whiskey-clink wins behind closed doors.
That's Billy. He delivers Carl Sagan level genius with James Dean level cool.
copywriter and founder of Empire Engineering
Clients
Digitalmarketer.com
building a second brain
vimcal
Ali Abdaal
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Billy has returned 10X easily, probably more in terms of dollars. And that doesn’t even include quality of life and peace of mind.
Working with Billy is a no-brainer thing to do.
Tiago Forte
/ Building a Second Brain
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I built Write of Passage on the back of Billy’s wisdom.
For years, he was my #1 marketing advisor, and the course wouldn’t be where it is today without him.
David Perell
/ Write of Passage
"I had a VIP day with Billy and it changed everything."
John Li
/ Co-Founder and CEO of VimCal
If you have a good product or service, but your marketing is lackluster, you're not alone.
I specialize in helping smart people who know their topic inside and out. But because they're so close to their topic, they struggle to see it from an outsider's perspective.
This "curse of knowledge" wreaks havoc on their marketing efforts.
Frustrated by these good products going unnoticed, I dedicated my marketing career to solving the problem.
If you, too, deliver a good product or service, but your marketing is lacking, here's what I recommend: start with my book, Simple Marketing for Smart People.
The book goes deeper into the curse of knowledge and how it holds back the success of smart people who go into business for themselves.
Then, the book teaches a process called Belief Building, which is the antidote.
When you read about this approach, it will feel like a breath of fresh air. That's because it uses classical techniques and not gimmicks, hype, or hard selling—all too common these days.
No, our marketing approach allows you to build a profitable business while keeping your moral compass aligned.
Find the book below.
It's a short read, and you can choose between paperback, Kindle, or audiobook.
Billy teaching messaging at Ryan Deiss's M3 Mastermind
Your marketing approach should be simple and smart
Billy Broas is a messaging strategist who has been the brains behind top entrepreneurs. He's the creator of The Five Lightbulbs messaging framework.
Subscribe to my weekly newsletter. Each Monday, you'll get an "aha" moment that improves your marketing.
